英國赫瑞瓦特大學
Heriot-Watt University

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> MSc / Diploma / Certificate in Business Psychology by Distance Learning
> MSc / Diploma / Certificate in Business Psychology (Edinburgh Campus)
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MSc / Diploma / Certificate in Business Psychology by Distance Learning

BUSINESS PSYCHOLOGY BY DISTANCE LEARNING

MSc/Diploma/Certificate

Individual modules can also be taken on a Continuing Professional Development basis, leading to a formal letter of confirmation.

The course is aimed at people already in, or aiming for, a career in any business setting. It provides detailed understanding of all those aspects of psychology that can assist you in the workplace, and can therefore help you to simply do your job better or to push for promotion. The course allows you to continue working full-time anywhere in the world, as the distance learning format imposes no requirement to come to Edinburgh; allows a generous amount of time to complete; and each module contains ‘bite-sized' units that allow you to learn at your own pace: you can even take them on the morning commute. MSc students take all the modules below, over a maximum of seven years; Diploma students take all the modules except the project and have a maximum of 4 years; and Certificate students select 4 modules, completing them over a maximum of 4 years. Students may also take individual modules on a continuing professional development basis. Completion of a lower qualification leads to course credit for higher qualifications. For instance, if you complete the Certificate then you do not have to re-take those same modules should you register for the Diploma.

Taught modules are assessed 40% by essay-based coursework, which focuses on how the lessons learned apply to your own business practice. 60% of the taught modules are assessed by exam, which can be taken at any one of the Heriot-Watt University designated exam centres around the World. The MSc project is assessed entirely by coursework.

Other course features

• Competitive course fees, paid on a ‘per module' basis. The 2010-11 fee is £835 per module (i.e., £3340 for the Certificate, £6680 for the Diploma, £7515 for the MSc). Individual modules may be taken on a continuing professional development basis, leading to a letter confirming completion.

• An experienced course team, comprising two full Professors, a Senior Lecturer (equivalent to Associate Professor in the USA), and an advisory panel of business leaders

• No entry requirement for students taking the Certificate (or individual modules on a Continuing Professional Development basis)

• Summer schools in locations worldwide (subject to demand)

• Regular online tutorials with academics and business leaders: held at lunchtime GMT to allow worldwide participation, and archived for future reference

• Excellent e-Library facilities

• All students are assigned a mentor, and receive a study skills and time management pack, plus notes for their line manager concerning module content

• Course content supplemented by online guest lectures by business leaders

• Culture-free course materials that are relevant to students in all countries

• Dedicated, specialised modules can be prepared for large businesses on demand

• Students whose first language is not English must have a TOEFL score of 577 or an IELTS score of 6.5

• Begin your studies whenever you want to. There is no need to wait until September: you could even start today.

A small number of scholarships are available to prospective MSc and PGDip Psychology for Business students for the next academic year. The scholarships are worth £4000 to overseas students and £2000 to students from the UK or European Union. The scholarships will be awarded to those applicants who are most promising and likely to succeed on the course. There is no formal application form for the scholarships, but those wishing to be considered should write to explain why they believe they are well-suited to the course and why they expect to be very successful students. Applications should be addressed to Prof Adrian North, School of Life Sciences, Heriot Watt University, Edinburgh EH14 4AS, United Kingdom. A decision on which applications will be funded will be made in June. Please note that the scholarships will be paid in three installments, and are available only to MSc and PGDip students (and not to PG Certificate students). Please note that the following web sites might also be of interest to those who wish to learn more about funding opportunities for postgraduate studies.

List of Modules*

Module 1. Social and Organisational Change

Unit 1 The frequency and magnitude of change.

Unit 2 Individual change.

Unit 3 Team change.

Unit 4 Organisational change.

Unit 5 Managing change.

Unit 6 Innovating.

Unit 7 Positive psychology.

Unit 8 Merging theory and practice – the psychological contract and change.

Module 2. Psychology of Coaching

Unit 1. The purpose of coaching in organisations

Unit 2. Mentoring, counselling and coaching

Unit 3. Managing talent through coaching a organisational development

Unit 4. Goal setting in appraisal and in coaching

Unit 5. Positive psychology and coaching

Unit 6. Cognitive behavioural approaches to coaching

Unit 7. Psycho-dynamics and the limits of coaching

Unit 8. The organisational role of coaching and of coaches.

Module 3. Consumer and Economic Psychology

Unit 1. History of consumer and economic psychology

Unit 2. Consumer information processing

Unit 3. Affect in consumer decision-making

Unit 4. Persuasion, attitudes and social influence

Unit 5. Products, preferences, places and people

Unit 6. Consumer well-being

Unit 7. Micro-level economic psychology

Unit 8. Macro-level economic psychology

Module 4. Consumer Ergonomics

Unit 1. Understanding our differences: anthropometry

Unit 2. Why do we make errors and how can we reduce them?

Unit 3. How do our senses influence how we experience our world?

Unit 4. How do our work tools match our senses?

Unit 5. Contemporary workplace ergonomics challenges

Unit 6. How can we use design to make work more rewarding, efficient and productive?

Unit 7. Why doesn't this work for you when its never been a problem for me?

Unit 8. How we can work-smarter by understanding our limitations?

Module 5. Organisational Culture

Unit 1. Culture and Change

Unit 2. Culture and control

Unit 3. Cultures and organisational design

Unit 4. Cultures and job design

Unit 5. Cultures and motivation

Unit 6. Cultures and group behaviour

Unit 7. Cultures, leadership and management

Unit 8. Cultures and strategic decision making

Module 6. Leadership

Unit 1. Introducing leadership.

Unit 2. Leadership and social identity.

Unit 3. Leadership as a group phenomenon.

Unit 4. Leadership and influence.

Unit 5. Diversity and leadership.

Unit 6. Leading change.

Unit 7. Putting theory into practice.

Unit 8. Developing leadership.

Module 7. Diversity

Unit 1. The psychology and management of workplace diversity

Unit 2. The influence of national culture on diversity within organisations

Unit 3. Inclusiveness, career success and the management of talent

Unit 4. Positive and negative stereotyping

Unit 5. Valuing Diversity and Sexual orientation

Unit 6. Valuing age, race and gender diversity

Unit 7. International perspectives on the management of diversity

Unit 8. Self-knowledge and recognition

Module 8. Research Methods

This module shows students how to use research methods in assessing key commercial and business-related issues; how to analyse quantitative and qualitative data; and how to report research findings

Module 9. Project

MSc students also complete a research project that results in an original contribution to our understanding of business psychology. Students may take either of two approaches to this project. First, students may use the literature on business psychology to develop a set of policies and guidelines that address an issue of concern in their own business practice: students taking this route complete an extended essay explaining the relationship between the literature in business psychology and how it has informed those policies and practices in question. Other students may prefer to follow the traditional psychological method of formulating a hypothesis, based on the business psychology literature, and then collecting data to determine whether this hypothesis is supported.

 

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MSc / Diploma / Certificate in Business Psychology (Edinburgh Campus)

BUSINESS PSYCHOLOGY

MSc/Diploma/Certificate

Psychology shows us how to carry out business effectively, on the basis of scientifically-derived evidence. The MSc/PGDip/PGCert in Psychology for Business is aimed at people with little or no training in business who aspire to, or already have, a career in the business world. It provides detailed understanding of the many and varied applications of psychology to the business world, so that graduates are well-equipped for future employment. The course materials emphasise lessons for actual business practice. The experienced course team comprises three senior academics with business experience and an advisory panel of business leaders.

Course Structure and Entry Requirements: Applicants with an undergraduate qualification in any subject may register directly for the MSc or PG Diploma. These students take all eight taught modules, and MSc students also complete a project on the application of the subject to actual business practice. There is no entry requirement for students wishing to take the PG Certificate, which requires completion of four modules: completion of the PG Certificate allows students to then continue on to the full MSc or PG Diploma. In addition to this, there is no entry requirement for students wishing to take individual modules on a continuing professional development basis (leading to a letter confirming completion), and completion of four modules on such a basis leads to the award of the PG Certificate.

Taught modules are assessed 40% by essay-based coursework and 60% by exam. The MSc project is assessed entirely by coursework.

Course duration: Students usually complete the MSc in one to two years, but are allowed up to seven years. The PG Diploma usually takes one to two years, but students are allowed up to four years. The PG Certificate usually takes one year, but students are allowed up to four years. Students taking an individual module for the purpose of continuing professional development typically complete it in around three months.

Course Aims and Content: The course is aimed primarily at two groups of people, namely recent psychology graduates and people already working in any form of business. Many psychology graduates wish to use their skills in a business career, but typically receive little tuition during their studies on those aspects of the discipline of direct relevance to the marketplace. The Psychology for Business programme provides this information, making graduates more attractive to business employers. Similarly, many people already working in business wish to undertake specialist training for the purpose of career enhancement. Business psychology has many direct yet simple lessons for those already working in business, and knowledge of these acquired from the course leads to better business practice. The course is taught at the University's attractive campus on the outskirts of Edinburgh. The course content is designed in consultation with business leaders, focusing on current issues and the application of the topics in question to actual business practice. The course modules cover all aspects of business, including product design, consumer psychology, and managerial and organisational issues. Students also receive direct tuition in study skills, targeted explicitly at students who have been outside the education system for some time. Each module provides students with a 'Guide for Line Managers', which they can use with their (prospective) employers to highlight the key lessons learned for their own business practice.

Modules

1. Consumer Ergonomics and Product Design

2. Consumer and Economic Psychology

3. Leadership

4. Diversity

5. Psychology of Coaching

6. Organisational Culture

7. Social and Organisational Change

8. Research Methods

9. Project

Other course features

• Competitive course fees, payable on a ‘per module' basis. The 2010-11 fee for the MSc and PGDip is £3,940 for UK/EU students and £10,220 for overseas students. The corresponding fees for the PG Certificate are £1751 / £4543. Students may also take individual modules on a continuing professional development basis (£438 / £1136), leading to a letter confirming completion. Fees can be paid online and are therefore charged in students' own local currency using standard exchange rates

• Regular tutorials with academics and business leaders

• Excellent e-Library facilities

• All students are assigned a mentor, and receive a study skills and time management pack

• Culture-free course materials that are relevant to students in all countries

• An experienced course team, comprising two full Professors, two Senior Lecturers (equivalent to Associate Professor in the USA), and an advisory panel of business leaders

• Dedicated, specialised modules can be prepared for large businesses on demand

• Students whose first language is not English must have a TOEFL score of 577 or an IELTS score of 6.5

A small number of scholarships are available to prospective MSc and PGDip Psychology for Business students for the next academic year. The scholarships are worth £4000 to overseas students and £2000 to students from the UK or European Union. The scholarships will be awarded to those applicants who are most promising and likely to succeed on the course. There is no formal application form for the scholarships, but those wishing to be considered should write to explain why they believe they are well-suited to the course and why they expect to be very successful students. Applications should be addressed to Prof Adrian North, School of Life Sciences, Heriot Watt University, Edinburgh EH14 4AS, United Kingdom. A decision on which applications will be funded will be made in June. Please note that the scholarships will be paid in three installments, and are available only to MSc and PGDip students (and not to PG Certificate students). Please note that the following web sites might also be of interest to those who wish to learn more about funding opportunities for postgraduate studies.

List of Modules*

Module 1. Social and Organisational Change

Unit 1 The frequency and magnitude of change.

Unit 2 Individual change.

Unit 3 Team change.

Unit 4 Organisational change.

Unit 5 Managing change.

Unit 6 Innovating.

Unit 7 Positive psychology.

Unit 8 Merging theory and practice – the psychological contract and change.

Module 2. Psychology of Coaching

Unit 1. The purpose of coaching in organisations

Unit 2. Mentoring, counselling and coaching

Unit 3. Managing talent through coaching a organisational development

Unit 4. Goal setting in appraisal and in coaching

Unit 5. Positive psychology and coaching

Unit 6. Cognitive behavioural approaches to coaching

Unit 7. Psycho-dynamics and the limits of coaching

Unit 8. The organisational role of coaching and of coaches.

Module 3. Consumer and Economic Psychology

Unit 1. History of consumer and economic psychology

Unit 2. Consumer information processing

Unit 3. Affect in consumer decision-making

Unit 4. Persuasion, attitudes and social influence

Unit 5. Products, preferences, places and people

Unit 6. Consumer well-being

Unit 7. Micro-level economic psychology

Unit 8. Macro-level economic psychology

Module 4. Consumer Ergonomics

Unit 1. Understanding our differences: anthropometry

Unit 2. Why do we make errors and how can we reduce them?

Unit 3. How do our senses influence how we experience our world?

Unit 4. How do our work tools match our senses?

Unit 5. Contemporary workplace ergonomics challenges

Unit 6. How can we use design to make work more rewarding, efficient and productive?

Unit 7. Why doesn't this work for you when its never been a problem for me?

Unit 8. How we can work-smarter by understanding our limitations?

Module 5. Organisational Culture

Unit 1. Culture and Change

Unit 2. Culture and control

Unit 3. Cultures and organisational design

Unit 4. Cultures and job design

Unit 5. Cultures and motivation

Unit 6. Cultures and group behaviour

Unit 7. Cultures, leadership and management

Unit 8. Cultures and strategic decision making

Module 6. Leadership

Unit 1. Introducing leadership.

Unit 2. Leadership and social identity.

Unit 3. Leadership as a group phenomenon.

Unit 4. Leadership and influence.

Unit 5. Diversity and leadership.

Unit 6. Leading change.

Unit 7. Putting theory into practice.

Unit 8. Developing leadership.

Module 7. Diversity

Unit 1. The psychology and management of workplace diversity

Unit 2. The influence of national culture on diversity within organisations

Unit 3. Inclusiveness, career success and the management of talent

Unit 4. Positive and negative stereotyping

Unit 5. Valuing Diversity and Sexual orientation

Unit 6. Valuing age, race and gender diversity

Unit 7. International perspectives on the management of diversity

Unit 8. Self-knowledge and recognition

Module 8. Research Methods

This module shows students how to use research methods in assessing key commercial and business-related issues; how to analyse quantitative and qualitative data; and how to report research findings

Module 9. Project

MSc students also complete a research project that results in an original contribution to our understanding of business psychology. Students may take either of two approaches to this project. First, students may use the literature on business psychology to develop a set of policies and guidelines that address an issue of concern in their own business practice: students taking this route complete an extended essay explaining the relationship between the literature in business psychology and how it has informed those policies and practices in question. Other students may prefer to follow the traditional psychological method of formulating a hypothesis, based on the business psychology literature, and then collecting data to determine whether this hypothesis is supported.

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